Insights
Understanding the Client Life Cycle from THEIR Viewpoint
Business development works better when you see the relationship from the client’s side. Here’s how to align with each stage.
The Key Capabilities Every Client-Facing Professional Must Develop
Client-facing professionals can help grow the firm without becoming rainmakers. These four capabilities show where to start.
The Four Questions Every Client-Facing Professional Must Answer for Themselves
Should I, could I, can I, will I? These four questions help client-facing professionals understand what it takes to grow into seller-doers.